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I’ve been a long-time customer of Koton Turkey. Whether I’m shopping for myself or picking up gifts for family, I always find what I’m looking for, and usually at a price that makes sense.
In this article, I will discuss my experience as an expat with Koton clothes in Turkey, the updated cost of products in USD and Euros for late 2025, the quality of the clothes I purchased, and the brand’s exciting new developments!
Buying Clothes From Koton Turkey
As an expat in Turkey, I’ve grown to love shopping at Koton for quite a few reasons, especially as the brand has evolved.
Firstly, it’s incredibly convenient. With over 450 stores globally and roughly 242 right here in Turkey, you can find them essentially everywhere. Whether I’m strolling through historical Istanbul or running errands in Ankara, a Koton store is never far away. The company even went public on Borsa Istanbul (BIST) in May 2024, cementing its status as one of the biggest companies in Turkey retail-wise.
Each store is a haven of variety, offering clothing for the whole family. When it comes to payments, it’s a breeze. Their fast checkouts and easy use of local credit cards make the process hassle-free.
Lastly, let’s talk savings: While inflation has changed the prices on the tag, Koton generally remains more affordable than many international alternatives, holding its own against local competitors like LC Waikiki and DeFacto.
Buying from Koton Online
I’ve discovered that shopping from Koton’s online store or using their mobile app is often smarter than visiting the physical shop. They have launched the Koton Club loyalty program, which now boasts over 8 million members. Joining often gets you special points and personalized discounts you won’t find on the rack.
Here’s how I effortlessly shop online at Koton, and you can too:
- Head over to Koton’s website or download their app; it’s user-friendly and well-organized.
- If you’re not fluent in Turkish, no worries – just use a translation app or your browser’s built-in translation to navigate through categories.
- Once you’ve found what you love, select your size (look for “Beden Seçenekleri”) and hit “Sepete Ekle” to add the item to your cart.
It’s that simple! Online shopping with Koton not only saves me money but also time. You can practically shop from the comfort of your home and still enjoy the variety that you would in-store.
Koton Turkey Prices (December 2025 Update)
Living in Turkey requires keeping an eye on currency shifts. As of December 2025, the exchange rate sits around 1 USD = 42.66 TRY. While the Lira has depreciated, local prices in TL have increased due to inflation. However, for those earning in Dollars or Euros, the value proposition is still strong.
Here are some current price examples to help you budget:
- A stylish Blazer Jacket ranges from $42 to $54 USD (1,799 – 2,299 TL).
- Comfortable Fabric Pants: approx. $21 to $35 USD (899 – 1,499 TL).
- A snug Turtleneck Sweater: ranges from $21 to $35 USD (899 – 1,499 TL).
- A cool Denim Jacket? Between $32 and $58 USD (1,399 – 2,499 TL).
Whether you leverage the Koton Club discounts or enjoy browsing the aisles in-store, you’re getting your wardrobe staples at competitive prices.
Here is a table of typical products on Koton and their estimated prices in TRY, USD, and EUR as of December 2025:
| Product Category | Price Range (TL) | Price Range (USD) | Price Range (EUR) |
|---|---|---|---|
| Blazer Jacket (Women’s) | 1,799 – 2,299 TL | $42.17 – $53.89 | €36.03 – €46.04 |
| Fabric Pants | 899 – 1,499 TL | $21.07 – $35.13 | €18.00 – €30.02 |
| Turtleneck Sweater (Knit) | 899 – 1,499 TL | $21.07 – $35.13 | €18.00 – €30.02 |
| Basic Knit Sweater | 899 – 1,299 TL | $21.07 – $30.45 | €18.00 – €26.01 |
| Denim Jacket | 1,399 – 2,499 TL | $32.79 – $58.57 | €28.01 – €50.05 |
| Suede Look Shirt Jacket | 2,999 TL | $70.29 | €60.06 |
| Short Trench Coat | 2,699 – 3,999 TL | $63.26 – $93.73 | €54.05 – €80.09 |
Koton Clothing Quality
I’ve got to say, Koton clothing in Turkey has really impressed me with its evolution. While it started as purely fast fashion, they have made significant strides in sustainability with their “Respect Life” manifesto, aiming for carbon neutrality by 2040 and using more sustainable materials like Better Cotton.
Honestly, while the quality is distinct from high-end Turkish designer clothing brands, the quality-to-price ratio at Koton is excellent. From cozy jackets and casual t-shirts to durable Turkish jeans and denim, everything I’ve purchased has met my expectations. For fellow expats or locals looking for value without compromising on style, Koton remains a top-notch choice.
Koton Size Table
Koton stores provide a table of different sizes for women, men, and children by measuring in centimeters and comparing them with letter sizes. It’s always a good idea to check this, as fits can vary.
Koton size guide comes as follows:
Sizes for women
Upper body
| Sizes | 34 | 36 | 38 | 40 | 42 | 44 | 46 | 48 |
| Neck (cm) | 32 | 33 | 34 | 35 | 36 | 37 | 38 | 39 |
| Chest width (cm) | 82 | 86 | 90 | 94 | 98 | 104 | 110 | 116 |
| Waist (cm) | 64 | 68 | 72 | 76 | 80 | 86 | 92 | 98 |
Lower body
| Sizes | 34 | 36 | 38 | 40 | 42 | 44 | 46 | 48 |
| Waist (cm) | 64 | 68 | 72 | 76 | 80 | 86 | 92 | 98 |
| Hip (cm) | 90 | 94 | 98 | 102 | 106 | 112 | 118 | 124 |
Upper body “plus size”
| Sizes | 34 | 36 | 38 | 40 | 42 | 44 | 46 | 48 |
| Chest width (cm) | 86 | 90 | 94 | 98 | 102 | 108 | 114 | 120 |
| Waist (cm) | 68 | 72 | 76 | 80 | 84 | 90 | 96 | 102 |
| Neck (cm) | 32 | 33 | 34 | 35 | 36 | 37 | 38 | 39 |
Lower body “plus size”
| Sizes | 34 | 36 | 38 | 40 | 42 | 44 | 46 | 48 |
| Waist (cm) | 68 | 72 | 76 | 80 | 84 | 90 | 96 | 102 |
| Hip (cm) | 94 | 98 | 102 | 106 | 110 | 116 | 122 | 126 |
Shoe sizes
| Turkey | 36 | 37 | 38 | 39 | 40 |
| European Union | 36 | 37 | 38 | 39 | 40 |
| United kingdom | 3 | 4 | 5 | 6 | 6,5 |
| United States of America | 4,5 | 5,5 | 6,5 | 7,5 | 8 |
| Foot length (cm) | 22,5 | 23,5 | 24 | 25 | 25,5 |
Men’s Sizes
| Turkey | XS | S | M. | L | XL | XXL | 3XL | 4XL | 5XL |
|---|---|---|---|---|---|---|---|---|---|
| Europe | 46 | 48 | 50 | 52 | 54 | 56 | 58 | 58 | 58 |
| Europe 2 | 28 | 30 | 32 | 34 | 36 | 38 | 40 | 40 | 40 |
| United States of America | 34 | 36 | 38 | 40 | 42 | 44 | 46 | 46 | 46 |
| Chest width (cm) | 92 | 96 | 100 | 104 | 108 | 112 | 116 | 122 | 128 |
| Waist (cm) | 82 | 86 | 90 | 94 | 98 | 102 | 106 | 112 | 118 |
| Hip (cm) | 96 | 100 | 104 | 108 | 112 | 116 | 120 | ||
| Neck circumference (cm) | 36 | 38 | 40 | 42 | 44 | 46 | 48 | 51 | 54 |
| Shoulder to shoulder (cm) | 44 | 45 | 46 | 47 | 48 | 49 | 50 | 51,5 | 53 |
| Sleeve length from shoulder (cm) | 54-56 | 56-58 | 58-60 | 59-61 | 60-62 | 61-63 | 62-63 | 62-63 | 62-63 |
Shoe size table
| Turkey | 40 | 41 | 42 | 43 | 44 | 45 |
| European Union | 40 | 41 | 42 | 43 | 44 | 45 |
| United kingdom | 6,5 | 7,5 | 8 | 9 | 9,5 | 10,5 |
| United States of America | 8 | 9 | 9,5 | 10,5 | 11 | 12 |
| Foot length (cm) | 25 | 26 | 26,5 | 27,5 | 28 | 29 |
Boys’ size chart from 8-14 years old
Sizes | 8-9 age | 9-10 age | 10-11 age | 11-12 age | 12-13 age | 13-14 age | 14+ age |
| Length (cm) | 128-134 | 134-140 | 140-146 | 146-152 | 152-158 | 158-164 | 164-170 |
| Chest (cm) | 64-67 | 67-70 | 70-73 | 73-76 | 76-79 | 79-82 | 82-85 |
| Waist (cm) | 59,5-61 | 61-62,5 | 62,5-64 | 64-65,5 | 65,5-67 | 67-68,5 | 68,5-70 |
| Hip (cm) | 70,5-73,5 | 73,5-76,5 | 76,5-79,5 | 79,5-82,5 | 82,5-85,5 | 85,5-87,5 | 87,5-89,5 |
| Neck circumference (cm) | 29,5-30 | 30-31 | 31-32 | 32-33 | 33-34 | 34-35 | 36 |
Table of sizes for girls 8-14 years old
| Sizes | 8-9 age | 9-10 age | 10-11 age | 11-12 age | 12-13 age | 13-14 age | 14+ age |
| Length (cm) | 128-134 | 134-140 | 140-146 | 146-152 | 152-156 | 156-160 | 160 |
| Chest (cm) | 66 | 68 | 70 | 73 | 76 | 79 | 82 |
| Waist (cm) | 59 | 60,5 | 62 | 63,5 | 65 | 66,5 | 68 |
| Hip (cm) | 70 | 72 | 74 | 77 | 80 | 83 | 86 |
Table of sizes for children “male” from 2-14 years
| Age | 2-3 age | 3-4 age | 4-5 age | 5-6 age | 6-7 age | 7-8 age | 8+ age | 8-9 age | 9-10 age | 10-11 age | 11-12 age | 12-13 age | 13-14 age | 14+ age |
| Length (cm) | 92-98 | 98-104 | 104-110 | 110-116 | 116-122 | 122-128 | 128 (+) | 128-134 | 134-140 | 140-146 | 146-152 | 152-158 | 158-164 | 164 (+) |
| Chest (cm) | 54 | 56 | 58 | 60,5 | 63 | 65 | 66,6 | 68 | 71 | 74,5 | 78 | 82 | 86 | 90 |
| Hip (cm) | 57 | 60 | 62 | 64 | 66 | 68 | 69,5 | 71 | 74,5 | 78 | 82 | 85 | 89 | 92 |
Table of sizes for children “female” from 3-8 years
Sizes | 3-4 age | 4-5 age | 5-6 age | 6-7 age | 7-8 age | 8+ age |
| Length (cm) | 98-104 | 104-110 | 110-116 | 116-122 | 122-128 | 128 |
| Chest (cm) | 54 | 56 | 58 | 60 | 62 | 65 |
| Waist (cm) | 50,5 | 52 | 53,5 | 55 | 56,5 | 58 |
| Hip (cm) | 58 | 60 | 62 | 64 | 66 | 69 |
Contact Koton in Turkey
If you ever need to reach out to Koton in Turkey, here’s how you can get in touch:
- Visit their official website for a comprehensive look at their collections and to shop online.
- For a direct line to their customer service, dial 0850 208 71 71.
- Should you need to send them snail mail or plan a visit, their headquarters is located at Ayazağa Mahallesi, Ayazağa Yolu, No:3 A-B Blok, 34450 Sarıyer / İstanbul.
- And the number to their headquarters is 0212 331 33 00 for more specific or corporate inquiries.
Koton franchise
For entrepreneurs looking to bring a slice of Turkish fashion to their home country, Koton offers an attractive franchising opportunity. They provide comprehensive support during the investment phase, covering:
- Time and cost management
- Guidelines for store operation
- Insights on brand creation, infrastructure, and system setup
- Architectural design, decor planning, and implementation
- Assistance with staff recruitment
To be eligible for a Koton franchise, candidates must have experience in retail, possess the necessary infrastructure, and maintain a strong financial foundation.
As of late 2025, the estimated decoration cost for setting up a Koton outpost is around $625 per square meter, though this can vary by location. A bank letter of guarantee is also required.
For those interested in exploring this opportunity further, contact Koton at franchising@koton.com.tr.
Koton Discount Coupon & Koton Club
If you’re looking to score some deals at Koton, the best way is to join the Koton Club. This loyalty program offers personalized discounts and points that accumulate with every purchase. Keep an eye out for seasonal promotional coupons in the app as well.
To get started on your savings journey, just click here to access Koton’s website and shop online. Happy shopping!
